Session 10.13

Campfire: Top-down versus bottom-up strategy

  • Friday 27 Sept
  • Campfire pod 01, Level 1, Messukeskus Expo and Convention Centre
  • Level: all
  • Related Expert Communities Strategy and Management

Does a top-down approach conflict with a bottom-up approach when institutions develop an internationalisation strategy? To what extent does a combination of approaches strengthen this strategy? When and why do they conflict? Who should be in charge for student exchange agreements? Join this campfire to hear and share thoughts, concerns, solutions and experiences.


  • Leadership & strategy


  • Caspar de Bok, 
    Utrecht University, Netherlands


  • Campfire attendees