Poster 122

Creating movement: online co-creation and other strategy development approaches

Developing an effective internationalisation strategy requires a collaborative effort. What approaches do HEIs take towards strategy development? Which parties are involved and how? Can you do this process online? This session offers insights from international research as well as a deep dive into a concrete case study of online co-creation of an internationalisation strategy. Finally, participants gain hands on experience in how to effectively engage more staff members in strategy development.


  • Leadership & strategy
  • Partnership & networks


  • Adinda van Gaalen, 
    Inholland University of Applied Sciences, Netherlands
  • Kathelijn Rijkels-van Stiphout, 
    Inholland University of Applied Sciences, Netherlands