Diederich Bakker

Hanze University Groningen, the Netherlands
Diederich Bakker

Diederich is Professor of applied sciences in international business and Head of Internationalisation at Hanze University of Applied Sciences in Groningen, the Netherlands. With a PhD in marketing and over 15 years of experience working in higher education, he has thorough knowledge of the marketing and recruitment landscape of global higher education. He shares this knowledge regularly as a Steering group member of the EAIE Expert Community Marketing and Recruitment.