Lia Hancianu

Student Education Consulting, Romania

Lia Hancianu is an educational expert in the field of international studies. In 2010, she pioneered the first Romanian company specializing in studying abroad at top universities, working with over 4,000 students from Romania and beyond. Over the past years, after interviewing international students in major European cities like London, Berlin, Paris, and Amsterdam about their challenges, she has developed the STAR Academy and STAR Summit,  designed to empower students to achieve long-term success.

: lia-hancianu-7a84731a9

Herwig Dämon

Universität St. Gallen, Switzerland

Herwig is Public Affairs and Communication Manager at the University of St. Gallen (HSG) in Switzerland. In this role, he focuses on safeguarding and enhancing the university's reputation among its many stakeholders in a rapidly changing environment. Prior to this he was Head of Communications at the University of Liechtenstein, Principality of Liechtenstein. He holds a Master’s degree in German Philology, Psychology and Communications and a degree in Public Relations from the University of Vienna, Austria. Before joining the University of Liechtenstein in 2011, Herwig held positions as Head of Communications at an international medical foundation in Davos. He also worked as Chief Communications Officer at a globally active Swiss industrial company. In the higher education field, he has been advocating an experience-centred communications and marketing strategy with a focus on brand ambassadors. Herwig was a session speaker and workshop facilitator at multiple EAIE Conferences, and since 2024, he has been a member of the EAIE General Council.