Laven Fathi Garcia

Uppsala University, Sweden

Laven Fathi Garcia is a Communications Officer at Uppsala University (Sweden) where she is in charge of the digital marketing strategy and digital marketing content for student recruitment.

: laven-fathi-garcia-72488045/

Juan Ignacio Roca Knowles

CEU Educational Group, Spain

Juan Roca works in the international marketing team of CEU Educational Group, which owns four different universities in Spain. He has been involved in international recruitment for over 10 years, from the design and implementation of online promotional campaigns to the organization of international events. At present, he is also involved in the IaH strategy of CEU.

: juan-ignacio-roca-knowles/

Sole Palamenghi

geNEOus, Uruguay

Sole is the Managing Director at geNEOus, Experts in Education Marketing, Recruitment, and Admissions. She leads strategic enrollment and digital transformation projects for Higher Education, K-12, and language institutions. With six years of experience shaping geNEOus’ positioning, she specializes in data-driven marketing, project management, and performance optimization. Her background in international recruitment and the agent market give me a deep understanding of student behaviour and the full enrollment funnel. With a foundation in finance and a passion for analytics, she brings strategic vision and attention to detail to every project, always aiming to generate a positive, lasting impact in the education sector.

: sole-palamenghi-556b3a