Inspiring global competence at home (and close to home): Sustainable business education on two wheels and beyond (S10.10)

10:30 – 11:30 CEST, 12 September 2025 ‐ 1 hour

Room: A4

Roundtable session

This session delves into whole-person experiential learning activities that engage students’ hearts, minds and bodies in international business education. Examples such as Zuyd University of Applied Sciences’ 'Internationalisation by Bike' and Jönköping International Business School’s Applied International Marketing course showcase sustainable internationalisation through the curriculum and extracurricular initiatives. Participants will gain practical ideas to connect students deeply to sustainable international business education.

 

Topics:

Internationalisation at home Soft (transversal) skills