Bridging the speed gap: Aligning programme marketing with rapidly evolving student and market expectations (S5.05)

09:30 – 10:30 BST, 10 September 2026 ‐ 1 hour

Room: Boisdale 1, SEC Centre, Ground floor

Session

✅ Included for all participants
ℹ️ Panel (informative)
💡 Marketing and recruitment

 

Across Canada and Europe, universities struggle to market programmes effectively while labour markets, policies and technologies transform at record speed. This panel session will reveal how institutions can bridge that communication gap, translating academic strengths into clarity and confidence for today's students.