Are strategic focus regions overrated? Inspiration from four case studies (326)

10:30 – 12:00 BST, 10 September 2026 ‐ 1 hour 30 mins

Room: Poster Area 02, Argyll Foyer, Crown Plaza Hotel, Ground floor

Poster

✅ Included for all participants
💬 Poster (conversational)
💡 Research on internationalisation | Strategic planning

 

Does your higher education institution dare to define areas of strategic importance for its internationalisation, like Europe or Asia? Whether you value or oppose these, this poster provides the advantages and disadvantages of setting focus regions in Europe and beyond. It also offers insights on how to implement a geographic strategy. The insights draw on my PhD research based on Dutch and German case study universities. It is an interactive poster – come join the discussion!

Please note, posters are divided between the SEC Centre and the Crown Plaza Hotel this year. The approximate walking time between the two locations is 4 minutes. Posters ending between 01 and 16 will be found in the SEC Centre Concourse, posters ending between 17 and 30 will be found in the Crown Plaza Hotel, Argyll Foyer.