Session 01.03

Campfire: Channelling support for institutional internationalisation through storytelling

  • Tuesday 12 Sept
    15:00-15:45
  • Campfire pod 01, Networking Area, Level -1, Fibes 2
  • Level: all
  • Related Expert Communities Strategy and Management

Gaining support for internationalisation is no simple feat. Universities are complex organisations comprised of different subcultures, with each prioritising and understanding internationalisation differently. Join this friendly campfire session to see how organisational storytelling – the art of packaging information – can be used as a tool to legitimise internationalisation efforts and build engagement among stakeholders.

Topic

  • Leadership & strategy

Chair

  • Melissa Laufer, 
    Centre for Higher Education Governance Ghent, Ghent University, Belgium

Speaker

  • Melissa Laufer, 
    Centre for Higher Education Governance Ghent, Ghent University, Belgium