Session 09.02

Universities and recruitment agents: how to make the relationship work

  • Friday 27 Sept
  • Room 3E, Level 0, Messukeskus Expo and Convention Centre
  • Level: intermediate
  • Related Expert Communities Marketing and Recruitment

Using agents to market your university and recruit students can often be called into question by colleagues and university staff . You might recognise comments such as: ”The agents only wants the commission,” and, ”the students that an agent sends are not high quality.” Come to this session and hear the other side of the story. Presenters will give advice on how you can get the very best students through your agent, while broadening your university’s international profile at the same time.


  • Marketing & recruitment
  • Partnership & networks


  • Harald Kreiner, 
    ICEF GmbH, Germany


  • Olga Krylova, 
    HSE University - St. Petersburg, Russian Federation
  • Burhan Pinarbasi, 
    A2 Fairs, Turkey


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