Poster session 319

Double, dual or joint degree programmes and business school accreditation

  • Thursday 13 Sept
    14:30-16:00
  • Exhibition, Level 2, Poster session area

Programme cooperation offers marketing leverage for institutions, added value for students and publication opportunities for lecturers. The Lucerne School of Business has put this form of internationalisation front and centre and has gained valuable experience from more than five-years of practice. This poster offers insights on planning, choice of form, curriculum mapping, finance, marketing and coping with programme changes, all in the context of doing an AACSB accreditation.

Topics

  • Learning, teaching & curriculum
  • Marketing & recruitment

Speakers

  • Gordon Millar, 
    Lucerne School of Business, Switzerland
  • Barbara Stettler, 
    Lucerne School of Business, Switzerland