Herwig DämonUniversity of Liechtenstein, Liechtenstein
Herwig is the Head of Communications at the University of Liechtenstein, Principality of Liechtenstein. In his role he oversees the university’s branding, communications and marketing activities. His team provides communications and marketing consultancy services to internal partners. He holds a Master’s degree in German philology, psychology and communications as well as a degree in public relations, both from University of Vienna, Austria. Prior to joining the University of Liechtenstein in 2011, Herwig held positions as head of communications at an international medical foundation in Davos. He also worked as chief communications officer at a globally active Swiss industrial company. In the higher education field, he has been advocating an experience-centred communications and marketing strategy with a focus on brand ambassadors. Herwig was a session speaker at multiple EAIE Conferences and he contributes to the EAIE Expert Community Marketing and Recruitment as a Resource person.