Already published:
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3. Marketing your institution internationally
Editor Maurits van Rooijen
This book is meant to help you to be effective and efficient in your international marketing operations. It will give you generic insight into the do's and don'ts of international marketing and help you spell out which pitfalls to avoid when it comes to marketing your education institution.
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2. Implementing Internationalisation at Home
(published 2007, editor: Jos Beelen)
This book aims to support those who want to internationalise the curricula for all students, by providing practical tools for developing international curricula and campuses. It examines IaH and the institution, IaH and the classroom, and IaH and the student. It is published alongside EAIE Occasional Paper 20, 'Internationalisation at Home: ideas and ideals'.
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- 1. Managing an international office
(published 2005, editor: Jeroen Torenbeek)
This book acts as a form of introduction to the series, touching on a range of aspects involved in running an office for international relations at a higher education institution. It provides practical guidelines and basic information on how to handle this complex task.
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In development:
- Implementing exchange programmes
- Managing projects, bids and tenders
- Supporting students studying in another culture
- Managing international admissions
- Managing institutional collaboration
- Preparing students for international employability
- International accreditation and quality assurance
- International offices as agencies of change
The field of international education is relatively young, and is continually expanding. Whereas those who came into the field 15 or so years ago had to develop their own tools and methods of working, there is today a growing need for more systematic advice and models, particularly for Europe, which is underlined by the interest in training courses offered by the EAIE and others. Training courses will continue to play a major role but in order to reach a wider audience with easily accessible material other forms are necessary. These might, of course, be web-based but ease of accessibility often means having a text close at hand on the bookshelf. The EAIE Editorial Committee therefore launched this 'toolkit' series in 2005. The volumes will form an interconnected series covering the different facets of the field and thus forming a complete set of basics. They will be valid for a supranational (primarily European) context and provide practical information and material which could be applied in different types of offices and for different categories of personnel.
The Series Editor Michael Cooper (recently retired from University of Karlstad, Sweden) ensures standardisation of style and presentation in all the volumes and clear cross-referencing. Each volume has its own Volume Editor who works closely with the Series Editor, and assembles the material from individual authors or contributors. If you would like to contribute your expertise to one of these manuals, please contact the Series Editor or the Publications Department for more details.